April 2025 - Made to Market Workshops with Marlo M.
In-Store Workshop Series: Made to Market – Business Essentials for Makers + Artists
Instructor: Marlo Miyashiro
Location: The Handmade Showroom, Seattle, WA
Capacity: 10 students per class
What This Series Is About:
This workshop series is designed to help handmade business owners build confidence, gain clarity, and develop essential skills to sell their products online and in retail stores successfully. These small-group, hands-on classes offer actionable strategies for improving product photography and pricing for wholesale.
Whether you take ONE class or sign up for the BUNDLED deal for both classes, these workshops are not just lectures - students will leave with real skills and the knowledge to immediately improve their businesses.
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Quick & Easy Product Photography for Online Sellers
Workshop Dates: Tuesday, April 1 & Thursday, April 10
Who It's For:
- Handmade business owners struggling to take clear, compelling product photos
- Makers using natural or artificial light but needing better results
- Anyone tired of spending hours editing photos to make them look professional
What You'll Learn:
- How to master lighting for better photos with both natural & artificial light
- Simple composition techniques to highlight your products
- The best backgrounds & styling tricks for polished, professional images
- Editing shortcuts using free & low-cost tools—no Photoshop needed
- A streamlined workflow so you can take great photos faster
Why It Matters:
Better product photos = more sales. Whether you’re updating your website, preparing for a craft fair, or submitting to a retailer, your photos need to work for you—this class will help you level up your visuals without expensive equipment.
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Retail to Wholesale: Pricing Your Handmade Products
Workshop Dates: Thursday, April 4 & 11
Who It's For:
- Makers ready to sell to stores but unsure how to set their prices
- Artists struggling with pricing confidence and communicating value
- Handmade sellers who need a solid pricing formula that ensures profitability
What You'll Learn:
- How to price for profit—break down costs & margins clearly
- Wholesale vs. Retail pricing strategies so you never undervalue your work
- How to adjust pricing over time while keeping customers happy
- The key pricing mindset shift to help you sell more while working less
- How to match pricing to perceived value so customers & buyers understand your price
Why It Matters:
Selling your work at wholesale doesn’t mean making less money—it’s about making sure your price matches the value of your work so you can scale your business without working harder.
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Pricing & Registration
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Single Class: $95 → $80 Early Bird (Save $15!)
- Use Code: MJDEB04 at checkout (expires March 18)
- Best Deal: Take Both Classes → $150 (Save $40! No expiration)
- Limited Seats! Each class is capped at 10 students to allow for hands-on practice and individualized attention
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Need Financial Assistance?
A limited number of half-price partial scholarships will be available starting March 18. More details will be included when the application opens.